H&R Block Emerald Advanced

Project Description

This national television spot was created for H&R Block to highlight the emerald advanced program. Using the vast mograph toolset in Cinema 4D, I was able to deliver on the seemingly impossible task of animating and building recognizable objects out of blocks. A hand full of techniques were used to execute as a single camera move, including some “slight of eye” tricks. This spot was rendered out of Cinema 4D and composited in Nuke.

Project Details

Client H&R Block
Date November 27, 2015
Agency Fallon
Post Production Pixel Farm
Creative Director Jeff Stevens
Sr. Producer Joe Mechtenberg
CG Director Tom Doeden
VFX Director Kurt Angell
VFX Assistant Luke Braith
Lead Animation, Rendering, and Compositing Kyle Franke
Look Development and Animation Mike Hoium
Design Jeff Stevens